💖 Salon to CEO: Building a Loyal Lash Business - 049
Update: 2025-07-07
Description
In this powerful episode, Cosmina sits down with lash artist Anna, who shares how she left salon life behind to build a lash business on her own terms. They talk about the emotional side of client relationships, the importance of setting your own schedule, and why creating a relaxing environment matters more than you think.
You’ll hear raw truths about:
- Why charging less as a beginner can sabotage your growth
- The real reason clients drive hours to see the same lash artist
- How to build real, lasting client loyalty through connection, not discounts
- The mindset shift from “service provider” to “trusted expert”
- Why consistent content and personal branding on Instagram attract dream clients
Whether you’re a new artist or thinking about going independent, this episode will show you what it really takes to thrive in the lash industry long-term.
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