Episode Overview:

Host Emanuel Rose talks with Raj Singh, VP of Product at Mozilla, about the rise of solopreneurs, AI-powered tools like Solo (https://solo.ai/), and how GEO/AEO (Generative/Answer Engine Optimization) is reshaping online visibility. We dig into practical SEO → GEO tactics, why answer engines matter, and how small businesses can harness AI to launch, scale, and operate with less friction.

What You’ll Learn:

• How GEO/AEO changes where you compete (answer engines, AI overviews, agents)

• A solopreneur playbook: launch a site fast with Solo and stack growth workflows

• Practical GEO tactics: Q&A formatting, markdown pages, diversified webmaster tools (beyond Google)

• Where UGC/review sites (Reddit, Quora, G2, Trustpilot) can influence AI citations

• Robots.txt / lms.txt reality, bot traffic, and network-level blocking considerations

• Why volatility in search is the new normal—and how to adapt your content ops

  
  

Featured Guest:

Raj Singh — VP of Product at Mozilla. A 4x founder with multiple exits, Raj now leads AI-powered initiatives for small business, including Solo, an AI website builder aimed at helping solopreneurs spin up credible sites—fast.

Guest link: https://linkedin.com/in/rajansingh

Episode Highlights:

• 🧩 Solo by Mozilla: AI site builder with contact forms, newsletter signup, Google/Apple Business submission guidance, Search Console hookups—and custom domain hosting for free.

• 🔎 GEO/AEO tactics that move the needle: Q&A-style content, markdown accessibility, and registering with Bing/Yandex tools for long-tail AI bots that use non-Google APIs.

• 🧠 Where to earn mentions/citations: Prioritize high-quality UGC/review sources and Wikipedia notability.

• 🛡️ Crawl control & costs: Why bot traffic is spiking, what robots.txt/lms.txt can (and can’t) do, and when to block at the network/user-agent level.

• 🗺️ Future of “search”: From AI overviews to agents and multimodal answers—think task intent and “answer engines,” not just 10 blue links.

• 📞 Beyond the website: Smart voicemail/voice bots for trades, workflows for blogging/social, and light-weight back office support for solo operators.

  
  

Connect and Explore More: Host — Emanuel Rose

• Website: https://emanuelrose.com/

• Book – Authentic Marketing in the Age of AI: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/

• LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/

• Instagram: https://www.instagram.com/emanuelroseauthor/

• Facebook: https://www.facebook.com/EmanuelRoseAuthor

• YouTube: https://www.youtube.com/@marketingintheageofai-ec6fx
  

Guest — Raj Singh (Mozilla)

• LinkedIn: https://linkedin.com/in/rajansingh

• Solo (AI website builder): https://solo.ai/
  

Further Reading or Resources:

• Blog recap: https://emanuelrose.com/transforming-marketing-strategy-with-ai-insights-from-mozillas-product-vp/

• Emanuel’s site: https://emanuelrose.com/

• Emanuel’s AI book: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/
  

Which GEO/AEO tactic will you test first—Q&A pages, UGC reviews, or multi-engine webmaster setups? Tell us in the comments! If this helped, like, subscribe, and share with a solopreneur who’s building with AI. 🙌

#AIinBusiness #DigitalMarketing #FutureOfWork #GEO #AEO #SEO #Solopreneur #SmallBusiness #AnswerEngines #AIOverviews #ContentStrategy #Mozilla #SoloAI #MarketingInTheAgeOfAI #EmanuelRose #RajSingh