DiscoverHow We Bloom'Flowers take the Runway,' New York Fashion Week w/ Julia Rose
'Flowers take the Runway,' New York Fashion Week w/ Julia Rose

'Flowers take the Runway,' New York Fashion Week w/ Julia Rose

Update: 2025-01-07
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Australian floral designer Julia Rose had a bold dream—to showcase her outrageous creativity with live botanicals on the New York Fashion Week runway. That dream became reality.

Draping stunning models in breathtaking couture crafted from fresh flowers, Julia brought her vision to life. As her floral masterpieces graced Runway 7 and lit up Times Square, the audience responded with awe and applause.

Now, hear Julia Rose share the story behind her groundbreaking collection and the journey that made it all possible. Tune in to discover how she turned her passion into a moment of fashion history!


How we Bloom podcast is an oasis of flower ideas. Host Sharon McGukin of Smithers-Oasis North America interviews floral guests who dare to do things differently. We listen, learn, explore new opportunities and that's how we bloom!

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'Flowers take the Runway,' New York Fashion Week w/ Julia Rose

'Flowers take the Runway,' New York Fashion Week w/ Julia Rose

Sharon McGukin