DiscoverPhysics of Gamification014 – Wave-Particle Duality: Users Are Players and People
014 – Wave-Particle Duality: Users Are Players and People

014 – Wave-Particle Duality: Users Are Players and People

Update: 2025-07-08
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Are your users logical goal-seekers or emotional human beings? The answer is: yes. In this episode, we explore how users — like quantum particles — exhibit dual behavior. Sometimes they act with clear objectives. Other times, they’re swayed by emotion, environment, or instinct.


Just like light can be both a wave and a particle, users can be both players in a system and people with stories. We break down what that means for gamification design — with fresh examples, surprising science, and a few nudges on how to stop designing for just one side of the user. Because the best systems don’t force a choice — they embrace the duality.

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014 – Wave-Particle Duality: Users Are Players and People

014 – Wave-Particle Duality: Users Are Players and People

Hakan Uzer