DiscoverSmart Friends#040 Customer-Driven Products: How Brett Kopf built “Slack for Schools” and launched Omella
#040 Customer-Driven Products: How Brett Kopf built “Slack for Schools” and launched Omella

#040 Customer-Driven Products: How Brett Kopf built “Slack for Schools” and launched Omella

Update: 2022-06-14
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Topics:

 

(7:11 ) - Brett’s earliest memories of his strengths

 

(9:58 ) - Understanding different skills and abilities

 

(13:36 ) - Brett’s early career

 

(18:08 ) - What was the moment of conception for Remind?

 

(26:03 ) - What were some pivotal moments early on?

 

(30:08 ) - How much did Twilio aid your growth?

 

(31:18 ) - What role did investor selection play into the success of Remind?

 

(35:00 ) - Transitioning into Omella

 

(44:18 ) - How many customers did you talk to before building the product?

 

(45:11 ) - What’s the process of building conviction in your product?

 

(50:38 ) - How much wider is the purview of Omella than Remind in terms of the market it helps?

 

(55:11 ) - Thoughts on distribution, engagement and retention

 

(1:01:15 ) - How has the founder experience compared with your second company vs. the first?

 

(1:03:38 ) - How does leverage fit into structuring Omella?

 

(1:08:23 ) - What are the most common mental models you use to make decisions?

 

(1:12:50 ) - Do you find people to be overthinking while building a product?

 

(1:14:13 ) - Where would you like Omella to be in the next 5-10 years?

 

(1:15:09 ) - How do you ensure you can keep a small high-performance team rather than solve problems via headcount?

 

(1:16:16 ) - How often do customers that you interact with become evangelists for Omella?

 

 

Links:

BrettKopf.com

Brett Kopf on Twitter and LinkedIn

 

Omella

 

Remind

 

Acton academy

 

The Theory of Constraints

 

To support this costs of producing this podcast: 

>> Buy a copy of the Navalmanak: www.navalmanack.com/ 

>> Sign up for my online course and community about building your Personal Leverage: https://www.ejorgenson.com/leverage 

>> Invest in early-stage companies alongside Eric and his partners at Rolling Fun: https://angel.co/v/back/rolling-fun

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#040 Customer-Driven Products: How Brett Kopf built “Slack for Schools” and launched Omella

#040 Customer-Driven Products: How Brett Kopf built “Slack for Schools” and launched Omella

Eric Jorgenson