045: What Would Happen If… You Simplified Things?
Description
We create complexities to hide our imperfections. We make things sexier than they need to be due to a story that sexy = better
Simple is sophisticated. The simpler you make things the more effective and efficient they become
This truth holds true for copywriting and marketing
In today’s episode we delve into a low converting landing page and all the ways we can simplify it for better results
#QOTD comes from @mickey.b
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Copywriting University is the leader in Copywriting Education. World-Class Copy. One Place. It's Signature Course, CopyPro, is an all-encompassing, hybrid-style course that blends self-directed learning and consulting perfectly. Learn everything from Human Psychology & Crafting Copy for Social Media Campaigns to Website + Referral Creation, Sales Scripts Formation, Complete Landing Pages + Funnels and much more It truly is World-Class Copy. One Place
Nick Maier is a World-Class Copywriter. With close to a decade of experience, Nick has built his own 6-figure Brick & Mortar Business and consults multiple 6-figure businesses. Author of "The 13 Psychological Shortcuts & Cognitive Bias' for World-Class Copy", he is currently coaching small business owners, coaches and entrepreneurs to master the most vital skill there is for themselves - copywriting
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