#055 — How to Get Paid for Your Expertise, Not Your Shopping List - with Deborah Flate
Description
You ever feel like a screwdriver?
Like you’re just executing — sourcing, quoting, fixing — instead of being valued for your design vision?
Because honestly, I’ve been there too. Running around, trying to realize a client’s dream project… only to feel like the least important part of the process.
Until I realized: I was doing it the wrong way.
This episode is a raw and honest conversation with showroom sales trainer Deborah Flate — someone who’s been on both sides of the table. As a designer. And as a showroom manager. And she gets it.
We talk about:
• Why transparency isn’t scary — it’s your superpower
• How to stop hiding margins and start owning your value
• The magic that happens when you share the full story with your dealer
• What “being the expert” really means in a world where everyone can Google your product
• Why clarity builds trust — and trust builds your entire business
• And what happens when you stop chasing small wins… and start building a bigger game, beyond interior design
“Don’t be the screwdriver. You’re not just selling a couch — you’re transforming lives. But only if you stop hiding and start leading.”
If you recognize yourself in this — the tension between your design vision and the business side — this one’s for you.
And honestly? This is one you’d better listen to than read.
So hit play. And enjoy.
Connect with Deborah Flate at: www.beyondinteriordesign.club/flate
And for the interior designers who want more...
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