For the Record is a conversation series where we speak with all manner of music heads — DJs, music journos, indie label captains, record shop owners, listening bar kingpins, et al — about their stories + the music that makes them.

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Heno. is an artist and producer who experiments across different mediums, hailed by Fortune as an "early innovator" & praised by COLORS for his "hard-hitting and powerful aesthetic." A first-generation Ethiopian-Eritrean based in Los Angeles, CA by way of Takoma Park, Maryland, Heno. uses his music and love for art to explore impactful stories & build worlds bridging the traditional music industry & the Web3 space. Sonically, Heno.'s versatility knows no bounds with collaborations from Mick Jenkins, JPEGMAFIA, Chaz Bear (Toro Y Moi), Elujay, J.Robb & many more that have amassed millions of plays. Heno. has a lot in the queue this year with new music on the horizon, stay tuned for more.

MUSIC MENTIONS

• James Brown


• Smokey Robinson


• Jackson 5


• Tina Turner


• Britney Spears


• N*Sync


• Tupac


• Tilahun Gessesse


• Mulatu Astatke


• Teddy Afro


• Aster Aweke


• Whitney Houston


• Mahmoud Ahmed

Q&A

• Pigeons & Planes


• Complex


• illroots


• Limewire


• Nas


• “Let’s Get It: Thug Motivation 101” by Jeezy


• “Graduation” by Kanye West


• Black Star


• Mos Def


• Talib Kweli


• “Mos Def & Talib Kweli Are Black Star” by Black Star


• JPEGMAFIA


• Lupe Fiasco


• “Lupe Fiasco’s The Cool” by Lupe Fiasco


• Chief Keef


• André 3000


• Killer Mike


• Nipsey Hussle


• Denzel Curry


• Earl Sweatshirt


• Brent Faiyaz


• Doechii


• Quincy Jones


• Kanye West


• Pharrell


• Stevie Wonder


• Future


• Mad Keys


• Jamee Cornelia

Discovering music today (44:08 ):

• Friends


• Shazam


• Annabelle Kline


• That Good Shit


• Assorted Tapes


• Saving Connie


• Bandcamp


• Spotify

First album ever purchased (47:48 ):

• “Get Rich or Die Tryin’” by 50 Cent

Most recent album purchased (51:54 ):

• “Blue Lips” by ScHoolboy Q

Artists discovered in the past year (56:47 ):

• 454


• Nino Paid


• Loe Shimmy

Desert island discs (1:00:19 ):

• “Thriller” by Michael Jackson


• “To Pimp a Butterfly” by Kendrick Lamar


• “The Best of Sade” by Sade