09 |Audiobook: Famous Names (How to Trademark a Name? - Chapter 8)
Update: 2018-10-11
Description
Chapter 8: Whilst the classification rules which restrict others from using names in overlapping classes apply to ordinary marks different rules apply to marks that are famous. Well-known marks have a much broader scope of protection. This is due to their widespread reputation or recognition which means they enjoy the same protection as if they had been registered in each of the 45 classes.
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