DiscoverStar Wars 7x7 | Star Wars News, Interviews, and More!1,430: "Brand Fatigue" and the International Box Office Connection
1,430: "Brand Fatigue" and the International Box Office Connection

1,430: "Brand Fatigue" and the International Box Office Connection

Update: 2018-06-03
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The first three new Star Wars movies were about 50/50 in terms of their North American box office versus their non-North-American box office. Solo: A Star Wars Story is not - it's much stronger in North America versus the rest of the world. What gives? Deadline Hollywood tried to get some answers, and I've got questions (and answers) about the answers from some of their anonymous industry sources. Punch it!

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1,430: "Brand Fatigue" and the International Box Office Connection

1,430: "Brand Fatigue" and the International Box Office Connection