DiscoverEntrepreneur Stories 4⃣ Inspiration101: Xero Shoes is Running by their Competition... Find out How w/ Shark Tank Contestant: Steven Sashen.
101: Xero Shoes is Running by their Competition... Find out How w/ Shark Tank Contestant: Steven Sashen.

101: Xero Shoes is Running by their Competition... Find out How w/ Shark Tank Contestant: Steven Sashen.

Update: 2018-11-203
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Steven Sashen is the developer and CEO of Xero Shoes. Steven and his wife, Lena Phoenix, started the "Barefoot... PLUS!" sandal business in late 2009...


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Fabulous 4 Questions:

  1. 📖 📚 Favorite Book(s)? Fooled by Randomness by Nassim Nicholas Taleb & Stumbling on Happiness by Daniel Gilbert
  2. 🙌😎 Favorite Amazon.com purchase? All the little parts I've gotten to make my Subaru BRZ faster.
  3. 🌱💸 Favorite Tool that's GROWN your Business? LOTS that have helped, but I'd never call any a "favorite" (all ecommerce software sucks differently).
  4. 💭💡 BIGGEST Challenge keeping your Business from GROWING? CAPITAL... at our growth rate, we need more cash.
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101: Xero Shoes is Running by their Competition... Find out How w/ Shark Tank Contestant: Steven Sashen.

101: Xero Shoes is Running by their Competition... Find out How w/ Shark Tank Contestant: Steven Sashen.

Steve S. (& how Barbara Corcoran thought his business with feet was unusual)