#102: How I'm Rebuilding a Business That Feels More Like Me
Description
Welcome to another episode of the Marketing That Leads Podcast.
Today, we delve into what it really looks like to rebuild a business after rest, identity shifts, and major life changes.
I’m sharing how stepping away helped me realign my work with my values, energy, creativity, and lifestyle, and why I’m no longer building from hustle or industry pressure, but from calm, clarity, and intuition.
Here’s what to expect from this episode:
What an identity evolution (not identity loss) looks like in business
Letting go of industry expectations and copy-paste strategies
Creating content and offers that match your energy and lifestyle
Why I’m choosing evergreen, slow, and sustainable marketing
The “shedding phase” and what I’m no longer available for
Mentioned in this episode:
⭐️ Connect with me on Instagram: @anitadykstra.com
United States
