11 |Audiobook: Registered and Unregistered Trademarks (How to Trademark a Name? - Chapter 10)
Update: 2018-10-12
Description
Chapter 10: Although it’s true that you don’t have to register a name as a trademark to use it in many common law countries, this does not mean that you should nor secure the added protection and exclusivity over your brand name that a registered trademark affords. So, it’s misconceived to assume there is no urgency to register a trademark simply because using a mark or name gives you certain trademark rights in the name.
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