112: DIY Online Reputation Management – Strategy and Tactics [Case Study]

Update: 2017-02-14

Description

Today's episode is all about how you ensure your online reputation stays positive. Jayme Soulati, our illustrious co-host tells all about how you can begin to DIY your page one Google presence with a bunch of tips.

Here's the secret she uses -- Brand Yourself. You can enjoy a free or premium level services from this online reputation management platform, but Jayme recommends premium if you have a lot to solve.

In this episode of The Heart of Marketing, Jayme shares a DIY case study for which she created a variety of assets, content, backlinks, site maps, and all for the purpose of moving a negative ranking down to the bottom of the first page.

Did it work? You'll have to listen.
Don't understand a thing written here? Listen in, and you will!

John Gregory Olson attempts to chime in with some poignant questions, but Jayme insists on carrying the show; because it's her birthday month, after all!

Here are some resources you can use in your own quest to have a sparkling online reputation:

Moz
Search Engine Land
Search Engine Journal
Yoast plug in for WordPress

Enjoy, and go be #RockHot!

Comments

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112: DIY Online Reputation Management – Strategy and Tactics [Case Study]

#box-pro-ellipsis-176123666268284{-webkit-line-clamp:2;}112: DIY Online Reputation Management – Strategy and Tactics [Case Study]

112: DIY Online Reputation Management – Strategy and Tactics [Case Study]

112: DIY Online Reputation Management – Strategy and Tactics [Case Study]