AR has been around for a while but it's finally having its day!
Dr. Björn Schwerdtfeger shares his 20 years of experience and what we can expect with augmented reality now and in the future
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In Today’s Discussion:

1. AR DIDN'T START OR END WITH GOOGLE GLASS

Björn gives us the insider view on what happened to a much hyped technology and why it didn't disappear the way you think it did

2. GIRI - THE APP THAT'LL END INSTRUCTION MANUALS

The GIRI app from AR Experts is 10x-ing the ease and speed of training workers, eliminating the need for paper manuals...maybe even instructional YouTube videos

3. GERMANY AND THE AXIS OF AR

German-speaking countries were among the first to push AR forward. But how is the German Startup Ecosystem still helping maintain its spot as an Augmented Reality Giant?

4. WIN LOSE OR DRAW

1 - AR being used by normal people nearly every day

2 - AR ready glasses becoming a consumer good again

3 - AR becoming standardised the way Wifi is standardised

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CHAPTERS

0:00 - Intro

0:42 - History of Augmented Reality and AR Experts

2:54 - Why Google Glass didn't work

5:32 - Axis of AR the DACH Countries driving AR development

6:01 - When will AR come back to customer facing instead of B2B

7:22 - Use cases from GIRI

9:41 - AR Coffee maker example

11:05 - How much time can GIRI typically save a company?

13:17 - What does the UX look like for a typical worker using GIRI?

17:06 - How many customers are using glasses compared with their cell phone?

19:26 - Will more people use glasses in the future?

20:35 - Where does most AR development take place now?

21:29 - Is the German Startup Ecosystem helping enough to develop AR?

24:51 - WLD AR being used by normal people every day

26:10 - WLD AR-Ready Glasses becoming a consumer good withing 5-10 years

26:33 - WLD AR becoming standardised the way Wifi is

28:04 - Outro

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FIND US ONLINE!

Audio Only Podcast:

https://anchor.fm/startupknockout

Twitter:

https://twitter.com/startupknockout

TikTok:

https://www.tiktok.com/@startupknockout

LinkedIn:

https://www.linkedin.com/company/startup-knockout/

Website:

https://www.startupknockout.com/

And from our Guest - Dr. Björn Schwerdtfeger of AR Experts:

LinkedIn:

https://www.linkedin.com/company/AR-Experts.de/

Website:

https://www.AR-Experts.de

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#startps #germany #entrepreneurship #augmentedreality #ar