12.24.19 Senior citizens and student living together; Tech companies enter banking sphere
One Minnesota senior living center is renting out vacancies to nearby college students. Students in residence volunteer hours to senior citizens for discounted food and lodging. Winona State students and seniors benefit alike - Win - win! The mutual benefits of this cross generational opportunity are immeasurable. Meanwhile the predicted demand for senior housing could be exaggerated, as more seniors choose to age in place, accommodated by technology. Adult children can monitor their aging parents from across the country. Apple and Samsung watches provide the capacity for shared health alerts. New services provide a level of care through home visits at a much lower cost than residing in institutional settings.
Tech firms are going heavily into banking services. Fintechs offer new ways to handle, save and invest your money. A survey found that of the big 4 tech companies, people trust Amazon the most to handle their money. They've yet to enter that sector. But The WSJ reports Google is setting up banking operations in a joint venture with Citibank and a credit union. Google enjoys a financial trust level greater than Apple. The survey reports the least trust in Facebook, which has trashed its own reputation. Facebook has not shown respect for user privacy - a long term issue that undermines its credibility. Google is trusted 2 to 1 to handle money vs Facebook. The big news for consumers is that change comes from outside this industry. New and improved deals are coming from competitors outside traditional banking. Around 15 years ago, European ING Direct pioneered online banking options we enjoy today, offering superior rates on saving. Traditional banks are limited by legacy computer systems and mergers, leaving them with antiquated, high cost operating systems. Consumers will have more choice from innovators.
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