DiscoverConfident Communications with Molly McPherson134: An Insider's Guide to Pitching the Press with Christy Laverty
134: An Insider's Guide to Pitching the Press with Christy Laverty

134: An Insider's Guide to Pitching the Press with Christy Laverty

Update: 2021-05-18
Share

Description

Pitching the press is an important part of the PR process, but it is part of the job that many PR people do not necessarily want to do.

Regardless of the industry you work in or represent to the media, knowing how to effectively create a pitch for the media is the most critical step to success in PR and content marketing.

Guest Christy Laverty discusses the changes in news coverage from timing to Twitter. 

Christy Laverty spent over 20 years as a media expert, but now works to help people pitch the media, sell a story, or get visibility. Her specialty is helping people leverage the power of the media to gain influence, serious business credibility and customers.

Listen + Subscribe Stitcher or Apple Podcasts

© Molly McPherson 2021

Comments 
loading
In Channel
loading
Download from Google Play
Download from App Store
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

134: An Insider's Guide to Pitching the Press with Christy Laverty

134: An Insider's Guide to Pitching the Press with Christy Laverty

MollyMcPherson.com