135: Creating a Family Brand and Reinventing Company Culture with Chris Smith
Culture is the glue that holds everything together and defines who we are as a family, community, or business. We can intentionally craft this culture or let external factors unintentionally shape it.
Chris Smith is a testament to this understanding of culture. He embodies the belief that culture is not just what we say or believe, but it's what we do, how we do it, and how consistently we align our actions with our stated values. This is the true essence of a thriving culture; one that echoes in the corridors of a home, or an office.
Chris is the mastermind behind The Campfire Effect, a framework that helps entrepreneurs and brands tell their stories effectively.
Alongside his wife Melissa, he also created the Family Brand, a powerful resource that empowers individuals to become better parents and spouses and ultimately build stronger families.
Whether you’re a business owner looking to strengthen your company culture or a parent striving to build a healthy family dynamic, this episode is packed with value.
In our conversation, you’ll learn:
✅ The three-pillar framework for building an amazing family and company culture.
✅ How to discover your true calling and stop living from a place of “should.”
✅ Practical tips on being more intentional in business and in life.
Get Justin's worksheet, Family Brand Belonging & Culture. Visit LifestyleInvestor.com/135
Show Notes: LifestyleInvestor.com/135
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