136. Meta's new Andromeda update and how to make it work to your advantage
Description
If you’ve noticed your Meta ads feeling a little wobbly lately, you’re not imagining it. 😩
Andromeda has officially landed.
In this episode, I unpack what this major algorithm shift means for your e-commerce brand and how to adjust your strategy so Meta’s delivery system works with you, not against you.
Here’s what we cover:
What Andromeda actually is and why Meta has introduced it
Why broad audiences are now essential
How your creative has become your strongest targeting signal
What this means for your hooks, angles and visuals
Why one hero ad is no longer enough
How to structure campaigns so the right person sees the right message at the right time
What’s working across my ad accounts and client accounts right now
Practical next steps you can implement today
By the end, you’ll know exactly how to adapt, what to test, and how to stay steady even as the algorithm evolves.
💫 Early access is now open for eComm Ads Academy 🤩
If you want my eyes on your ad account and a clear step by step system for building profitable Meta ads, you can join eComm Ads Academy in early access now.
You’ll get instant access to the full curriculum so you can start implementing straight away.
And if you join before 27 November, you’ll also receive a bonus one-on-one coaching call with me valued at $990 🎉
Learn more and join early access here:
https://www.jodieminto.com/eaa
Connect with me
Website: jodieminto.com
Instagram @iamjodieminto
United States
