138: Why Your Content Isn't Converting
Description
In this episode, we're discussing why your real estate content may be getting attention but not converting to leads.
This is a common content problem that many real estate agents face. And instead of looking at more content ideas, how to go viral, or get more views on your content, let's look at what's actually creating the lack of conversion.
We'll discuss:
- Niching down in content vs. speaking to broad audiences
- The importance of having lead magnets as a real estate agents
- Educational real estate content but lacks strategy
- The system that can help you create content that converts AND connect
If you'd like to join my live round of the EBY Method, the evergreen content marketing course for agents, you can join here. This is the exact system I have built out to generate leads and visibility months and years after hitting publish, while having flexibility and sustainability.
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