Urban farming is fast becoming an economic necessity for some, and at Our Greenery, Daniel Bosman and his team are creating a platform that is functional, fashionable, feel-good and fosters a sense of community amongst urban gardeners.

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In Today’s Discussion:

1. SERIAL FOUNDER REVOLUTIONISING URBAN FARMING

Daniel has done some amazing things as an entrepreneur and now he's pointing his gaze and changing how the world thinks about urban farming

2. OUR GREENERY AND INDOOR GARDENING

A functional and fashionable garden in your home is fast becoming a platform for a growing community

3. VALUES DRIVEN FROM STARTUP TO FINISH

Daniel explains how the values he eschews make sense in a business context as well

4. PITCHING TIPS FROM THE LEAGUE LEADER

Daniel has never lost a pitch competition. He shares with us some of his secret sauce.

5. WIN LOSE OR DRAW

1 - Urban Farming products in major German supermarkets

2 - Inflation causing more people to grow kitchen gardens at home

3 - Indoor Gardens becoming a fashion piece, not just functional

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CHAPTERS:

0:00 - Intro

2:04 - Crazy life story, what made you want to start Our Greenery?

3:34 - How (not) green China's cities can be

4:59 - What is Urban Farming as you see it?

7:19 - Is the Raumgarten a B2C product? What's your target market?

8:54 - How you developed such a values-driven business?

11:01 - The why behind a values-driven business

12:52 - Salary transparency at Our Greenery

17:49 - Why building a community around Our Greenery is important

19:15 - Offering services without always looking for fees, very refreshing

21:41 - Pitching tips from Startup Coach Daniel

22:49 - WLD Urban Farming products in major German supermarkets

24:25 - WLD Inflation causing more people to grow kitchen gardens at home

25:17 - WLD Indoor Gardens becoming a fashion piece, not just functional

26:30 - Outro

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Website:

https://ourgreenery.com/

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