DiscoverDoing Business Like a Woman Podcast140. The Fortune is in the Follow-Up: A 3-Step Process for Post-Event Momentum
140. The Fortune is in the Follow-Up: A 3-Step Process for Post-Event Momentum

140. The Fortune is in the Follow-Up: A 3-Step Process for Post-Event Momentum

Update: 2025-08-27
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You’ve been to the conference or the networking meeting. You’ve made the connections. Now what


In this episode of Doing Business Like a Woman, Marketing Expert and Business Coach Melissa Kellogg Lueck is sharing her personal 3-step process for powering up, catching up, and (most importantly) following up after networking and big events.


This is an episode especially for the introverts — and for every woman who wants to create a meaningful return on her investment of time, energy, and money when she shows up for her business.


Melissa even created a free checklist to make this super simple for you.


You’ll learn:



  • Why networking alone doesn’t create clients

  • How to care for your nervous system after high-visibility events

  • Melissa’s simple system to track follow-up and build relationships

  • What to offer when you’re not ready to “pitch” — but want to serve and connect


✨ You don’t need a perfect funnel — just a thoughtful follow-up plan. Tune in now!


Post-Event Power Moves: The Checklist to Turn New Contacts into Profitable Relationships!
🔗 https://www.dropbox.com/scl/fi/ap7cifph5keg1tr3xj53c/Post-Event-Power-Moves-The-Checklist-to-Turn-New-Contacts-into-Profitable-Relationships.pdf?rlkey=artl54bogm6m2h3khgfc5mere&e=1&dl=0


Timestamps:


00:00 – Welcome + Melissa’s conference update
01:30 – Why networking alone doesn’t create clients
02:00 – A word for my fellow introverts 💗
03:00 – My 3-step reentry process: Power Up, Catch Up, Follow Up
04:00 – The truth about why we need to reconnect with our “why”
06:00 – What I did on the plane to get ahead on follow-up
08:00 – What to say in a personal follow-up message
10:00 – How to keep the conversation going (without pitching!)
13:00 – Turning connection into clients — with consistency
14:00 – How this checklist came to life (and how to get it!)
15:30 – Ready to get help with your follow-up or client journey?


Stay Connected:


📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt


💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast


🌐 Website: https://www.melissamkellogg.com/


🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/


📸 Instagram: https://www.instagram.com/melissa_m_kellogg/


📘 Facebook: https://www.facebook.com/BusinessAcademy4Women 


Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE.


Subscribe to the podcast + download each episode on AppleSpotify, or Google Podcasts.

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140. The Fortune is in the Follow-Up: A 3-Step Process for Post-Event Momentum

140. The Fortune is in the Follow-Up: A 3-Step Process for Post-Event Momentum

Melissa Kellogg Lueck