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If you’re tired of chasing clients on social media and want your dream clients to come to you, this episode is going to shift the way you think about marketing.

I’m joined by Julia Bocchese, an SEO and Pinterest strategist who works with creative entrepreneurs to get their businesses found through powerful organic search tools. Julia breaks down what SEO really is (spoiler: it’s not as technical or intimidating as it sounds!) and how Pinterest can be your secret weapon for long-term lead generation—especially for interior designers.

We dive into the exact strategies designers can use to optimize their websites, blog posts, and pins so they show up right when potential clients are searching. Whether you’re brand new to SEO or want to start using Pinterest more strategically, Julia brings actionable, approachable advice you can start implementing today.

Black Friday is officially here!

 For designers looking to step into 2026 with more clarity, better pricing, and a stronger business foundation, we’ve opened up our biggest savings of the year.

 Grab presets, mentorship sessions, or the self-paced Profit Academy at special pricing through Monday, December 1st, 2025.

Find all details at:
 👉 theprofitacademyforinteriordesigners.com/blackfriday

Be sure to follow along on Instagram @thebusinessofbeautifulspaces + @thorntondesign to stay up to date on what we're talking about next week. If you love our podcast, please, please, please leave us a review. If you have any questions or topic ideas OR you wish to be a guest email us thebusinessofbeautifulspaces@gmail.com or find us on instagram @thebusinessofbeautifulspaces

Laura Thornton is the principle designer of Thornton Design Inc, located in Kleinburg, ON. Since founding the company in 1999, Laura has been committed to creating a new kind of interior design experience for her clients. Thornton Design is an experienced team of creative talents, focused on curating beautiful residential and commercial spaces in the Toronto, Ontario area and beyond. Now sharing all the years of experience with other interior designers to create a world of collaboration and less competition.

The Business of Beautiful Spaces I @thebusinessofbeautifulspaces
Thornton Design I @thorntondesign