Why should you incorporate trends in your new design? Do you use stock images? Are you using hierarchy to your advantage?







In this podcast episode, Sam Carvalho speaks about 15 graphic design mistakes to avoid.







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In This Podcast









* Too many fonts







* Using stock images







* Not proofreading







* Choosing the wrong colors







* Using incorrect hierarchy







* Designing for the wrong medium







* Saving in the incorrect format







* Not creating a versatile design







* Lack of negative space







* No visuals in your blog







* Not adjusting images for social media







* Using words instead of visuals







* Placing the call to action in the wrong place







* Thinking “desktop-first”







* Ignoring current trends 









Too many fonts







It’s hard to understand the message of a piece if there are too many distracting fonts involved. Keep it simple!









Using a single font can also be impactful since it adds continuity and establishes your brand identity.

Sam Carvalho







Also, keep in mind the kerning of your fonts. Adjusting the space between letters can make the words more legible and help with the overall appearance of the words.







Using stock images







Many common stock photos become overused which makes it a dead giveaway when you put them in your marketing piece.







If you do end up deciding to use stock images then make sure you are properly purchasing the photos to avoid watermarks or ones that are low resolution.







Not proofreading







Make sure you are always checking over the spelling and grammar before publishing a piece. Clients may deem your business unprofessional due to a tiny spelling mistake.









To avoid this, try to get a second pair of eyes on your work to pick up any possible errors you may have missed.

Sam Carvalho







Choosing the wrong colors







When creating new branding for your company or new artwork,