174 - Alec Hanson of Loan Depot: How To Build A Dynamic Personal Brand
Nick Hughes is joined by Alec Hanson, SVP Production Loan Depot, from Orange County, CA. Alec has funded countless mortgages over his 17-year career, in 2010 alone, he lent over $1 Billion to customers. He has received several awards & achievements, but most recently he received HouseWire's Rising Star award in 2017 and 2019, and has been named to the Top 40 under 40 achievers for the National Mortgage Professional Magazine for the past three years. He is also the author of his own book namely, "Bypass" and LoanDepot's Modern Lending Playbook.
The episode starts with Nick and Alec jumping into his early days and why he has chosen
entrepreneurship as a lifestyle. We hear his thoughts on building a Dynamic Personal Brand, and why reputation matters. Nick asks, "why is a Personal Brand Important?" Alec responds with pulling from his Seven things you need to do to develop a personal brand. He touches on why going “All in” on Social Media and grow organically is the best approach to improving your personal brand. We hear why he started a podcast and his experience writing a book - Bypassed. Lastly Alec gives his advice to other entrepreneurs and how to continually up your branding game. This is a great conversation with an entrepreneur who is helping others level up their personal and company branding , we hope it helps you today.