18 - Hitting $1.65M Revenue in the Digital Services Market with Joe Benson
Description
Ever wondered how to keep a digital agency thriving for over 20 years? Join me, Nik (https://x.com/CoFoundersNik), as I chat with Joe Benson (https://x.com/joebensonx), the mastermind behind Eversite's innovative 'Website as a Service' model. Joe explains how he and his brother bootstrapped their childhood passion for tech into a thriving business. Get the inside scoop on how they managed to maintain high customer retention rates and why focusing on conversion-centric websites is crucial for any business.
This week we covered:
01:00 Website as a Service: A New Model
05:34 Joe's Journey: From Hobby to Business
10:51 Bootstrapping the Business
14:38 The Importance of a Website in Marketing
20:27 Customer Acquisition Costs
23:03 Business Model and Payment Structure
27:27 Conclusion and Contact Information
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