DiscoverThe Knowledge Project with Shane Parrish#190 Brad Jacobs — How To Build a Billion Dollar Company: The Unconventional Playbook
#190 Brad Jacobs — How To Build a Billion Dollar Company: The Unconventional Playbook

#190 Brad Jacobs — How To Build a Billion Dollar Company: The Unconventional Playbook

Update: 2024-03-19
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Brad Jacobs doesn't just build big companies – he builds industry giants. As the founder of eight multibillion-dollar companies, he's cracked the code on scaling businesses from zero to billions. In this conversation, the secrets he's earned over decades.




You'll discover where billion-dollar opportunities are hiding in plain sight, how to spot massive trends years before your competitors, and the most crucial factor determining a company's success.




Currently serving as Chairman and CEO of QXO, Jacobs brings a mathematician's precision and a musician's creativity to scaling businesses. His track record speaks for itself: every company he's founded has reached billion-dollar status or beyond.




(00:00 ) Intro


(04:44 ) The future of AI


(07:21 ) How to think rationally


(08:48 ) The major trend


(10:57 ) The research process


(13:29 ) On asking better questions


(19:35 ) On rearranging your brain


(22:23 ) On music, math, simplicity, and business


(32:26 ) Leverage, debt, and optionality


(35:11 ) What it takes to take contrarian bets


(40:45 ) Confidence and parents


(50:21 ) Why negative-only feedback is detrimental for employees


(56:14 ) Money lessons


(58:13 ) A deep dive on M&A (Jacobs' secret sauce to growing his companies)


(01:07:51 ) Questions to immediately get to know anyone


(01:11:14 ) On boards and board meetings


(01:16:57 ) On decision-making


(01:23:37 ) The role of capital markets


(01:25:41 ) The type of person you don't want to hire


(01:31:16 ) The best capital allocators


(01:33:53 ) Biggest lesson Jacobs learned from the past year


(01:37:20 ) On success  


Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos


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#190 Brad Jacobs — How To Build a Billion Dollar Company: The Unconventional Playbook

#190 Brad Jacobs — How To Build a Billion Dollar Company: The Unconventional Playbook

Farnam Street