DiscoverThe Power in Purpose: A Podcast for Wedding Pros193 | What High-End Clients Really Think About Your Prices
193 | What High-End Clients Really Think About Your Prices

193 | What High-End Clients Really Think About Your Prices

Update: 2025-09-09
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Description

If you’re trying to attract high-end wedding clients and you’ve either raised your rates (and panicked) or been tempted to drop them so someone says yes, this episode is for you. While you’re over there worrying that your pricing is too high, your future high-end wedding clients are wondering why you’re not charging more.

On this episode of The Power in Purpose Podcast:

  • [00:00 ]: Understanding Luxury Client Mindset

  • [02:56 ]: The Importance of Pricing and Value

  • [05:44 ]: Navigating Emotional Pricing

  • [09:04 ]: The Experience Over Price Paradigm

  • [11:55 ]: The Risks of Undercharging

  • [14:43 ]: Building Confidence in Pricing

  • [18:00 ]: Money Mindset and Its Impact

  • [20:47 ]: Transforming Your Pricing Strategy

  • [24:05 ]: Creating a Premium Client Experience

  • [26:56 ]: Final Thoughts on Pricing and Trust

LINKS MENTIONED:

Grab the replay for my AI Brand Workshop: https://candicecoppola.com/workshop 

Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola

SHOW NOTES: 

http://www.powerinpurposepodcast.com

GET ON THE WEDDINGPRO INSIDERS WAITLIST: 

Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com

SHOW SPONSORS:

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Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk

JOIN ME INSIDE THE PLANNER’S PLAYBOOK: 

Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com

GRAB TOOLS INSIDE MY SHOP:

Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com

CONNECT WITH ME:

http://instagram.com/candice.coppola

https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw

http://candicecoppola.com

 

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193 | What High-End Clients Really Think About Your Prices

193 | What High-End Clients Really Think About Your Prices

Candice Coppola