Videos are today an almost must for musicians. Videos give promoters, artistic director, agents, etc. the opportunity to get to know an artist better before actually having them audition or engaging them. Most competitions use videos today. But there is a difference what the target audience of a video is. Bernhard Kerres speaks about the different kinds of videos for classical musicians.
You can find good examples for videos on the HELLO STAGE webpage at: www.hellostage.com/?p=2049