208 Macleay College - Content Strategy For Your Business Or Brand
Rad rad rad…. welcome to a very special episode of Hot & Delicious: Rocks The Planet! podcast where this week, I’m podcasting live from Macleay College in Sydney with a lecture on Content Strategy - Platforms, Content Execution and Distribution.
I provide you with all the top tips & tools to write a strategy for your business or brand, no matter how big or small. And yes, it’s absolutely free!
Here’s the PDF deck so that you can follow along with the lecture:
- Dan Wilkinson Overview/Portfolio - Who I am and what I do.
- Client Digital Content Strategy:1st Steps. Where Do We Begin?
- Market Research, Digital Ecosystems & Platform Mix.
- Our Approach To Social Media: Driving Business/Brand Objectives, Designing for the User Experience.
- Best Practice Content Execution.
- Distribution Through Advertising.
Let’s get into the show!
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