209: How B2B Companies Scale to Infinity | Zero to Infinity | Avnish Bajaj | Sudipto Sannigrahi
Update: 2025-04-17
Description
What if the next great Indian startup isn’t another consumer app — but a B2B company quietly owning a supply chain, exporting to 40 countries, and compounding capital without ever chasing a billion-dollar valuation?
This #ZeroToInfinity podcast episode walks us through a decade-long arc of insight — from Z47’s first B2B bets to the inflection points that changed everything: GST, UPI, COVID, and the rise of trust-based distribution models.
Avnish Bajaj and Sudipto Sannigrahi lay out the real arc of India’s B2B evolution - from ignored category to unstoppable force. From how horizontal and vertical marketplaces came to dominate post-2015, to why cheap capital created artificial winners in the ZERP era, the conversation is all about rewiring how you think about margins, moats, and manufacturing.
This #ZeroToInfinity conversation isn’t about B2B vs B2C — it’s about what it really takes to build for India’s core economy.
This #ZeroToInfinity podcast episode walks us through a decade-long arc of insight — from Z47’s first B2B bets to the inflection points that changed everything: GST, UPI, COVID, and the rise of trust-based distribution models.
Avnish Bajaj and Sudipto Sannigrahi lay out the real arc of India’s B2B evolution - from ignored category to unstoppable force. From how horizontal and vertical marketplaces came to dominate post-2015, to why cheap capital created artificial winners in the ZERP era, the conversation is all about rewiring how you think about margins, moats, and manufacturing.
This #ZeroToInfinity conversation isn’t about B2B vs B2C — it’s about what it really takes to build for India’s core economy.
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