DiscoverVOICES by Marianne Heiss#21 – Shaping the Future: Bayer’s Path to Innovation and Agility
#21 – Shaping the Future: Bayer’s Path to Innovation and Agility

#21 – Shaping the Future: Bayer’s Path to Innovation and Agility

Update: 2025-06-30
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Bill Anderson was born in 1966 in Ohio, Texas and holds a bachelor’s degree in chemical engineering from the University of Texas at Austin and a master’s degree in management and chemical engineering from Massachusetts Institute of Technology (MIT). He already learned to take responsibility as a child and believes that every person is born with special talents and can grow up to do something “great” with personal abilities, skills and talents. His father also worked for a chemical company. Bill started his impressive career in 1989 as a process engineer for research and development at Ethyl Corporation in the Netherlands and Belgium. In 2023, he took over as CEO of Bayer. Bill is married and has three children.Bayer is a German-based life science company. The Company's segments are Crop Science, Pharmaceuticals and Consumer Health. The Crop Science segment focuses on seeds, improved plant traits, chemical and biological crop protection products, digital solutions and customer service for sustainable agriculture. The Pharmaceuticals segment focuses on prescription products, especially for cardiology and women's healthcare. The Consumer Health segment develops, produces and markets nonprescription over-the-counter medicines. One of the best-known Bayer brands is Aspirin which is more than 100 years old.


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Want to hear something specific?

(0:00 ) – Bill Anderson Introduction & Background

(1:38 ) – Global Food Challenges & Bayer’s Role

(3:30 ) – Agricultural Productivity & Innovation

(5:23 ) – Bureaucracy in Germany vs. Other Countries

(7:50 ) – Monsanto Acquisition & Corporate Crisis

(9:07 ) – Science Improving Lives

(10:14 ) – Parkinson’s Therapy Development

(12:23 ) – Managing Global Challenges & Responsibility

(14:03 ) – Mission-Driven Culture at Bayer

(16:19 ) – Five Priorities for Transformation

(18:13 ) – Cutting Bureaucracy & Driving Ownership

(20:01 ) – Culture Change vs. Control

(22:06 ) – Coaching & Empowering Employees

(23:02 ) – Culture Eats Strategy for Breakfast

(25:35 ) – EU Regulation & Sustainability Reporting

(28:02 ) – Innovation & Privacy Challenges

(29:05 ) – Microsoft Transformation as a Parallel

(31:11 ) – Technology in Modern Farming

(34:40 ) – Balancing Professional & Personal Life

(43:20 ) – Reflections & Vision for Europe


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#21 – Shaping the Future: Bayer’s Path to Innovation and Agility

#21 – Shaping the Future: Bayer’s Path to Innovation and Agility

Marianne Heiss