DiscoverThe Story Effect#28 The Story Behind The Story Effect: Mike Hinn, founder & CEO of Knight Agency, joins Danielle for a conversation 15 years in the making
#28 The Story Behind The Story Effect: Mike Hinn, founder & CEO of Knight Agency, joins Danielle for a conversation 15 years in the making

#28 The Story Behind The Story Effect: Mike Hinn, founder & CEO of Knight Agency, joins Danielle for a conversation 15 years in the making

Update: 2025-11-25
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Description

In this episode, Danielle and Mike look back on how it all began — the projects that shaped their partnership, the lessons learned along the way, and the moments that made the work worth it. It's a rare behind-the-scenes look at the friendship, business, and belief system that built Knight—and inspired The Story Effect itself.

 

The Story Effect: How Storytelling Creates Connection and Drives Performance launched on November 21 — but this book has a story of its own.

Buy The Story Effect Now: https://tinyurl.com/2s4c57up

 

Connect with Danielle:

The Story Effect: http://thestoryeffect.com/

Instagram: http://instagram.com/storyeffectpodcast

Linkedin: https://www.linkedin.com/in/daniellekrischik

Learn about Knight Agency: http://knightagency.com/

 

Additional Resources:

Connect with Mike on LinkedIn

Connect with Danielle on LinkedIn

Visit thestoryeffect.com

Follow PeopleForward Network on LinkedIn

Learn more about PeopleForward Network

 

Key Takeaways:

  • Hiring decisions are often influenced by personal connections.
  • Freelancing offers freedom but can lead to burnout.
  • A strong company culture fosters genuine relationships.
  • Vulnerability is essential for creativity and collaboration.
  • Personal stories can significantly impact business success.

 

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#28 The Story Behind The Story Effect: Mike Hinn, founder & CEO of Knight Agency, joins Danielle for a conversation 15 years in the making

#28 The Story Behind The Story Effect: Mike Hinn, founder & CEO of Knight Agency, joins Danielle for a conversation 15 years in the making