3 A's of Influencer Marketing (ft. Corey Weiss) - Sponsored Post Podcast S2E2

Update: 2020-01-29

Description

Welcome to Sponsored Post Podcast: Behind-the-Lens of How Influential Content is Made. Sponsored Post Podcast is hosted by Justin Moore, Founder & CEO of Trending Family. In each episode, Justin sits down with influencers and industry professionals to discuss the exciting and complex world of influencer marketing.

In this episode, Justin Moore, Founder & CEO of Trending Family, interviews Corey Weiss, Head of Business Development at Ipsy. They discuss why influencers shouldn't create content with conversion in mind, and the 3 A's of influencer marketing: authenticity, accountability, and authoritative.

Learn more!
Trending Family's Website: https://www.trendingfamily.com/
Trending Family's LinkedIn: https://www.linkedin.com/company/trending-family
Justin Moore's LinkedIn: https://www.linkedin.com/in/justinnmoore/
Corey Weiss' LinkedIn: https://www.linkedin.com/in/coreyweiss/

Contact Trending Family: hello@trendingfamily.com

Comments

In Channel

Usage Rights, Paid Media, Whitelisting | Brand Deals 101 - Sponsored Post Podcast S3E4

2020-06-3005:40

What is Exclusivity / Competitive Protection? | Brand Deals 101 - Sponsored Post Podcast S3E3

2020-06-2305:31

Where do Brand Deals Come From? Influencer Marketing Landscape - Sponsored Post Podcast S3E2

2020-06-1606:01

How Much Should I Charge for Brand Deals and Sponsorships? - Sponsored Post Podcast S3E1

2020-06-0905:08

Creating Influencer Product Businesses (ft. David Sievers) - Sponsored Post Podcast S2E11

2020-05-1330:39

International Influencer Marketing (ft. Rick Matthews) - Sponsored Post Podcast S2E10

2020-04-1531:21

How Influencer Marketing has Changed in 10 Years (ft. April Moore) - Sponsored Post Podcast S2E9

2020-03-1832:42

B2B Influencer Marketing (ft. Tom Augenthaler) - Sponsored Post Podcast S2E8

2020-03-1135:22

Measuring Brand Lift and ROI of Influencer Content (ft. Gary Zucker) - Sponsored Post Podcast S2E7

2020-03-0437:03

Affiliate Marketing with Influencers (ft. Amy Choi) - Sponsored Post Podcast S2E6

2020-02-2632:37

Creating Kid-Friendly Sponsored YouTube Content (ft. Ray Powell) - Sponsored Post Podcast S2E5

2020-02-1937:24

Paid Social Whitelisting with Influencers (ft. David Herrmann) - Sponsored Post Podcast S2E4

2020-02-1247:16

How Search Engine Algorithms Impact Influencer Marketing (ft. Alexander De Ridder) Season 2, Episode 3

2020-02-0533:42

3 A's of Influencer Marketing (ft. Corey Weiss) - Sponsored Post Podcast S2E2

2020-01-2931:33

How Agents & Managers Rep Influencers (ft. Kevin Herrera) - Sponsored Post Podcast #14

2020-01-2236:34

What is the Influencer Marketing Conference + Expo? (ft. Ismail Oyekan) - Sponsored Post Podcast #13

2020-01-0821:08

How to Navigate Influencer Fraud (ft. Heather Brooker) - Sponsored Post Podcast #12

2019-12-1841:42

How to find Brand-Safe Influencers (ft. Andrew Schwalb) - Sponsored Post Podcast #11

2019-12-0443:34

Scripted vs. Organic Talking Points (ft. Kelsey & Corbin) - Sponsored Post Podcast #10

2019-11-2033:50

How Toy Makers Think about Influencers (ft. Phil Albritton) - Sponsored Post Podcast #9

2019-11-0630:54

00:00

1.0x

3 A's of Influencer Marketing (ft. Corey Weiss) - Sponsored Post Podcast S2E2

Justin Moore of Trending Family

#box-pro-ellipsis-17631418817716{-webkit-line-clamp:2;}3 A's of Influencer Marketing (ft. Corey Weiss) - Sponsored Post Podcast S2E2

3 A's of Influencer Marketing (ft. Corey Weiss) - Sponsored Post Podcast S2E2

Justin Moore of Trending Family

3 A's of Influencer Marketing (ft. Corey Weiss) - Sponsored Post Podcast S2E2