331. If I Had to Start Over Again: What I'd Do Differently in 2025
Description
What if you could keep all your skills and lessons but rebuild your business the smarter way? 🚀
I've been playing with a fantasy lately: burning it all down and starting fresh. Because if I had to rebuild my online courses business from scratch in 2026, I absolutely would not do it the same way I did in 2016. The market has changed. Launches have changed. People have changed.
In this episode, I'm sharing the exact five pillars I'd focus on if I were starting over today. The best part? You don't have to torch your business to use this. Think of it as a lens for seeing what's working, what's dragging you down, and where a few strategic shifts could change everything for your course creator business.
🔥 In This Episode:
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Get painfully specific about who you help (vague doesn't sell anymore)
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Flip the script on list building so it's your focus, not an afterthought
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Build a simple evergreen funnel before relying on big live launches
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Use paid traffic like a calculator, not a casino
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Create support and systems early so you're not the entire business forever
✨ Ready to get my brain + my AI system (built from 7 years of scaling knowledge) in YOUR business? One-on-one mentoring spots just opened - we'll fix your funnels, stop ad costs eating profit, and make AI work FOR you. Includes Scale with Ads course ($5K value). Apply at thelaunchlounge.com/mentorme 💫
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