334 | ‘Unsustainable’ Business Model: Hoteliers turn to courts and legislation to reform franchising
Update: 2021-08-25
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Although hotel franchisees’ discontent with the brands existed before the pandemic, the crisis has heightened owners’ fear and uncertainty of being able to stay in business and take part in the industry’s recovery. Episode 334 of Lodging Leaders podcast takes a look at how hoteliers’ dissatisfaction with franchise agreements is leading them to take drastic steps through the courts as well as turn to state and federal lawmakers for reform.
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