Discoverd.MBA37- Business designers' view on design research
37- Business designers' view on design research

37- Business designers' view on design research

Update: 2019-09-241
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Description

Trent and Alen discuss the importance of design research and desktop research from the perspective of business designers.

In this episode, we are covering:

  • conducting looking-ins (internal interviews) and looking-outs (customers and outside stakeholders),

  • doing desktop research (analyzing industry and competitors),

  • using data,

  • and much more!

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37- Business designers' view on design research

37- Business designers' view on design research

Alen Faljic