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Introducing ASA Live — monthly, interactive coaching designed to help you grow, lead, and scale your school like never before. 

 Our first live session kicks off Thursday, December 4 at 10 AM PST, with a powerful topic: 🔥 10 Must-Do Marketing Events to Explode Your School in 2026!

Visit https://asamartialarts.com/live/ to join now 

The secret lies in creating a paradigm shift in how families perceive martial arts training. Rather than allowing parents to view classes as "just another activity" alongside soccer or baseball, Master Lee positions the black belt journey as an essential component of childhood development—akin to education itself. This philosophical foundation changes everything about how students approach their training.

The proof is in the results: an astounding 30% of Master Lee's student base consists of black belts, with recent testing events featuring over 160 black belt candidates. By creating purpose, direction, and transformation, he's built not just a successful business but a community where martial arts becomes a life-changing journey rather than a passing interest.

ASA Live

World TKD Lab

Join ASA Live - monthly, interactive coaching.

• 10 Must-Do Marketing Events to Explode Your School in 2026!
• First live session kicks off Thursday, December 4 at 10 AM PST
• $97 /mo
• Visit https://asamartialarts.com/live/ to join now