#4 - Janet Choi on cross-functional content marketing
Janet Choi has run content marketing at iDoneThis, Customer.io and now Clearbit. In this episode, she tells us the story of going to law school, then finding content marketing and pursuing that path instead.
Janet's career has thrived (in part) because she understands how to work across product, sales, support and engineering. Content can't live in a silo and the people who make sure it doesn't tend to grow their careers faster.