DiscoverStrategic Financial Leadership40: Trust Through Transparency With Jeff Cobourn
40: Trust Through Transparency With Jeff Cobourn

40: Trust Through Transparency With Jeff Cobourn

Update: 2021-10-12


Unlike 30 years ago, business today doesn’t take place behind closed doors. Or at least it shouldn’t. As the workplace becomes more of a community rather than a monetized entity, your team and customers are becoming your most important attributes as a leader. 

Our guest today, Jeff Cobourn, tells us how the company he works with, Gusto, takes this idea and goes all in. Setting the playing field straight with no titles, running extensive peer reviews twice a year and operating in full transparency, Jeff and Gusto are reaping the rewards from this shift in management. 

Jeff was born and raised in Toronto, Canada and graduated from Ivey Business School. He currently empowers the Revenue Finance team at Gusto. Prior to Gusto, he was a growth equity investor at Silver Lake. He's been at Gusto for over three and a half years and in addition to helping to define, defend, and accelerate Gusto, he's supported fundraising, M&A, and company strategy. When he's not thinking about Gusto's revenue, you can usually find him backpacking, cycling, or skiing!

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This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see for additional important information.









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40: Trust Through Transparency With Jeff Cobourn

40: Trust Through Transparency With Jeff Cobourn

Steve Coughran