Have you ever found yourself staring at your to-do list, desperately wanting to work, but somehow—-NOT working? You’re scrolling through social media, reorganizing your desk, making another coffee—-doing anything but the thing you actually need to do. You are not lazy or broken, and according to today’s guest, your problem isn’t willpower; it’s neuroscience. Are you ready to achieve more with brain-based strategies? Join us for a conversation that will change how you think about productivity. 

Robin J. Emdon, known as “the procrastination slayer,” shares his personal journey from chronic procrastination to accountability coach. After realizing that he took 10 years to complete a 6-year degree due to procrastination, Robin researched the neuroscience behind productivity and wrote Get Resultsology®: The Science of Getting Stuff Done. He explains procrastination through brain science, describing the conflict between threat modality and reward modality. He introduces his “inner productivity team,” the Conductor, the Fun-Sized Warrior, and the Scholar. His work emphasizes that accountability is the critical missing link for sustained productivity, citing research that shows a 33% improvement in goal achievement with the proper accountability structure. Robin’s signature momentum formula, “Do it today–Profit tomorrow–Repeat,” helps clients worldwide turn daily action into meaningful progress and attainable success. He does this from his quiet corner on England’s southwest coast. 

Show Highlights:

• Robin’s journey: a 2019 face-palm moment that changed everything
• The prevalence of procrastination 
• The COVID-19 shutdown—and an opportunity to do meaningful research
• Robin’s embarrassment about his procrastination problem
• The structure of Robin’s book, GetResultsology®: The Science of Getting Stuff Done, divided into three specific sections
• “Money is infinite; you can always make more. Your time and life are finite. Procrastination greatly impacts your ‘time account’.”
• Momentum is the missing link to productivity—and this creates lifestyle freedom.
• To get into “the productivity groove,” you need an inner productivity team: the Conductor (dopamine), the Fun-Sized Warrior (noradrenaline), and the Scholar (acetylcholine).
• Assessing your threat modality vs. your reward modality
• Understanding accountability–and how it drives results

Resources:

Connect with Robin J. Emdon

Website, LinkedIn, and Goalbusters Podcast

Get your FREE PDF copy of Robin’s book, GetResultsology®. Click here. 

Catch Meg’s appearance on Robin J. Emdon’s Goalbusters Podcast. Click here.

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Get Meg’s FREE download, Finding Your Perfect Match: A Coach's Self-Reflection Guide.

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