DiscoverBreaking and Entering Advertising Podcast#498 - Mike Byrne | What 22 Super Bowl Commercials Taught Him About Creativity
#498 - Mike Byrne | What 22 Super Bowl Commercials Taught Him About Creativity

#498 - Mike Byrne | What 22 Super Bowl Commercials Taught Him About Creativity

Update: 2025-10-13
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Mike Byrne has made 22 Super Bowl commercials, led creative for Nike at Wieden+Kennedy, and now runs Anomaly as Global Chief Creative Officer. In this episode, he breaks down how a single print ad made him fall in love with advertising, what he learned from Dan Wieden, and why he still writes every morning. We talk about leaving the best job in the industry to take a huge risk, the creative habits that last decades, and what it takes to lead one of the world’s top agencies.

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#498 - Mike Byrne | What 22 Super Bowl Commercials Taught Him About Creativity

#498 - Mike Byrne | What 22 Super Bowl Commercials Taught Him About Creativity

Breaking and Entering Media