58 - The Gold is in the List: Tom talks List Building
If you really want to grow your list rather than see it decline, your content needs to be great. If you don’t start there, you’re just wasting your time because people will not stay on your list and you will be always looking for the next sucker who briefly comes in and maybe spends some money, but quickly leaves because you don’t give great value. I’m going to introduce you to lots of ways to get people on a list. Each method has lots of details on how to implement them successfully.