61. The PR you're already doing (without even knowing it)
Description
Think you don't do PR? Think again.
In this episode Pippa makes the case that most established founders are already doing PR - they just don't know it, aren't calling it that, and definitely aren't making it work hard enough for them.
In this episode:
- What PR actually is (and why it's nothing like what most people think)
- The PR activities you're probably already doing without realising
- Why amplification is the piece most founders forget and where the real opportunity is
- Why this work matters more now than ever: the trust recession, AI search and the authority gap
- What to do right now to start making what you've already built work harder for you
And once you've had a listen you can:
- Work with me 1-2-1 in Authority: The Impact Accelerator which is a hyper-focused, action-taking, results focused programme that's all about getting you great PR results for your business, with me supporting you all the way.
- Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look here
- Join me IRL on 3rd June: Get Known In A Day, small group intensive focused on your positioning, what you want to Get Known for, your PR strategy and pitches
Follow me on instagram @pippa_the.pr.set or LinkedIn (@Pippa Goulden) for more tips and insight into the world of PR
Find out more at www.theprset.com
Book a discovery call with me to chat more here or email me pippa@theprset.com
United States
