Adam Ewart turned a £50 excess baggage fee into a global bootstrapped
logistics company operating in 145 countries and staying profitable for 15 straight years.

In this interview, Adam breaks down how he built Send My Bag, the
international luggage shipping service moving more than 250,000 bags
annually with only 32 staff, all through ruthless automation, scrappy
PR, and a customer-first obsession that outperformed airlines and
traditional freight companies.

What you’ll learn in this interview:
• How a £50 baggage fee inspired a $250M global logistics company
• The exact PR strategy that landed national TV coverage for free
• How Send My Bag scaled to 145 countries without VC funding
• Adam’s automation systems that enabled 250,000 shipments with 32 staff
• How he navigated Brexit, Covid, surcharges, and international
disruptions
• Why customer referrals became their biggest growth engine
• How he negotiated airport media, TV placements, and global
partnerships
• The economics behind luggage shipping and global freight networks
• How to survive catastrophic industry shifts without layoffs
• The mindset, execution, and resilience behind 15 years of profitable
growth

By the end of this episode, you’ll understand how to build a lean,
global service business, protect margins, automate at scale, and turn
painful customer frustrations into a nine-figure opportunity.

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HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER
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CONNECT WITH NATHAN CHAN
Instagram → ⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠
LinkedIn → ⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠


CONNECT WITH ADAM EWART
Website → https://www.sendmybag.com

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