DiscoverYour Lifestyle Business#62 - Is Email Marketing Dead? with Helen Lindop
#62 - Is Email Marketing Dead? with Helen Lindop

#62 - Is Email Marketing Dead? with Helen Lindop

Update: 2020-08-03
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I started a little commerce store last year as a bit of an experiment and along the way hired the lovely Helen Lindop to organize all my email campaigns.


She did a fab job and is the founder of her own email marketing agency helping clients the world over organize and manage their email clients, platforms, and campaigns.


I asked Helen to jump on a call with me to have a chat about email marketing in 2020. Particularly taking into consideration social media and instant messaging that seem far more prevalent than email these days.


During our far-reaching conversation Helen & I discussed;


How she started her own agency and some of the struggles she had to get off the ground


What it was about email marketing that particularly caught her eye


Why email marketing is not dead and why it's still such an important part of your marketing strategy


Why email marketing is harder and what you need to consider to ensure it’s effective in 2020 and beyond


How to get started building an email list


How to create engagement from the get-go


How to re-engage your list after a period of absence


Some key points to know about GDPR


The best email clients online today




Links Mentioned in Todays Episode


You can find Helen here - https://helenlindop.com/

And on YouTube here - https://www.youtube.com/user/HelenLindop


Mailer Lite

Convert Kit

Klaviyo

Aweber

Mailchimp

Elementor


Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/


Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity


Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

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#62 - Is Email Marketing Dead? with Helen Lindop

#62 - Is Email Marketing Dead? with Helen Lindop

Jo Barnes