DiscoverThe Side Hustle Show678: $300k Worth of BBQ Rub on the Side
678: $300k Worth of BBQ Rub on the Side

678: $300k Worth of BBQ Rub on the Side

Update: 2025-06-19
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What if you could turn someone else's proven product into a six-figure side hustle by simply adding your own story and marketing magic?


Chris Gray from BaldBuck.com is doing exactly that with his barbecue seasoning business, generating around $300,000 annually selling a product he didn't create — he just white-labeled it with his own branding and marketing approach.


Chris didn't spend months in a lab perfecting his own spice blend. Instead, he found a seasoning that was already working, slapped his own label on it, and built a compelling story around it. Now he has a thriving e-commerce business that proves you don't need to reinvent the wheel to build something profitable.


Listen to Episode 678 of the Side Hustle Show to learn:



  • How to find and white-label products that are already selling

  • Creative influencer outreach strategies that actually work

  • Ways to build a community around any product through storytelling

  • Email marketing tactics that turn customers into fans


Full Show Notes: $300k Worth of BBQ Rub on the Side


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678: $300k Worth of BBQ Rub on the Side

678: $300k Worth of BBQ Rub on the Side

Nick Loper of Side Hustle Nation | YAP Media