🎙️ Who is Malcolm Hawker?

Malcolm Hawker is the Head of Data Strategy at Profisee | Data Management. With over 25 years of experience in data and analytics, Malcolm is a recognized thought leader and advisor in the field of Master Data Management (MDM) and Data Governance. He has helped some of the world's largest businesses to improve their enterprise information management strategies and is passionate about sharing practical and actionable insights on how to leverage data as a strategic asset. Malcolm hosts the CDO Matters podcast where he interviews senior data leaders from various industries and domains and aims to raise the awareness and value of MDM and Data Governance globally, empowering companies with the best practices and solutions to overcome their data quality challenges and achieve their business goals.

💡 In this episode...

... we discuss the challenges and strategies for Chief Data Officers in building valuable data-driven products, quantifying the value of data and analytics, and improving data quality. We also explores the relationship between CIOs and CDOs, challenges in implementing Master Data Management (MDM), and the importance of data governance policies. Malcom emphasizes the role of governance in driving business success and measuring the effectiveness of data-driven decisions, as well as the limitations of marketing attribution models and effective use of MDM in AI implementation.

Malcolm Hawker: https://www.linkedin.com/in/malhawker/

Thomas Bustos: https://www.linkedin.com/in/thomasbustos/

Artistic Direction & Video: Maxence Kerhoas

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