DiscoverOFFBounds Retail83. April Sabral on Positive Retail Leadership: “If you don’t believe it, you won’t achieve it — and neither will your team.”
83. April Sabral on Positive Retail Leadership: “If you don’t believe it, you won’t achieve it — and neither will your team.”

83. April Sabral on Positive Retail Leadership: “If you don’t believe it, you won’t achieve it — and neither will your team.”

Update: 2025-08-19
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In this episode of OFFBounds, Paula Macaggi sits down with retail leadership expert and author April Sabral to explore how positivity can transform teams, culture, and results. From her start as a 17-year-old sales associate to leading hundreds at Starbucks, Banana Republic, and David’s Tea, April shares lessons from three decades in retail leadership, including her ACT framework (Accept, Create, Teach), the $1M chocolate bar story, and insights from her upcoming book Positive Accountability. Packed with practical advice and inspiring stories, this episode is a must-listen for anyone looking to lead with purpose, empathy, and impact.

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83. April Sabral on Positive Retail Leadership: “If you don’t believe it, you won’t achieve it — and neither will your team.”

83. April Sabral on Positive Retail Leadership: “If you don’t believe it, you won’t achieve it — and neither will your team.”

Paula Macaggi