DiscoverStrategy Hour | Online Marketing for Business Growth998: When What Used to Matter… Doesn’t Anymore
998: When What Used to Matter… Doesn’t Anymore

998: When What Used to Matter… Doesn’t Anymore

Update: 2025-11-11
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I used to think values were something you discovered once and then lived by forever, like a moral compass that stayed fixed. But I’m starting to wonder if they’re more like constellations. They shift a little as you move through different seasons of life. For a long time, I treated my values like a checklist: family, creativity, freedom. Those were the things that mattered. But when they stopped feeling aligned, I felt completely disoriented. 


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It wasn’t that my morals changed. Rather, it was that my priorities matured. And while that process can feel confusing and uncomfortable, it can also make space for who you’re becoming. Sometimes the same value takes a new shape. For instance, freedom might look less like flexibility and more like emotional peace. Today, I’m sharing what it felt like to go through that shift, what helped me slow down and listen, and how I began to see my values in a new light.


Episode Highlights 



  • The Trip That Changed Everything [0:04:22 ]  

  • Learning to Live in the Liminal Space [0:06:23

  • Finding Alignment [0:11:56

  • Slowing Down to See What’s Next [0:16:25


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998: When What Used to Matter… Doesn’t Anymore

998: When What Used to Matter… Doesn’t Anymore

Abagail Pumphrey - Business Strategist